WhatsApp Business Marketing: Templates, Broadcasts & Delivery Tracking
Zoe writes your WhatsApp templates and sends them to Meta for review, prepares broadcasts with Meta’s cost shown first, and tracks who got and read each one. You approve every message.
Hi Priya, our handwoven Kanjivaram silk sarees are here for Diwali, at ₹4,999.
Sat 10:00
1,240
Sent
1,198
Delivered
904
Read
86
Replies
FailedMeta: the number is not on WhatsApp or could not be reached42
Opt-outsTapped Stop promotions9
Meta’s cost₹1,054
3 in 4 people who got the offer read it. A reply opens WhatsApp’s 24-hour window, so Zoe can answer that person with a normal message, on a card for your approval.
Draft · nothing sent yetWithin your daily limit of 10,000
One approval sends this one template to the whole list. You can pause it at once while it sends.
Approve the broadcast
Results
How did the Diwali broadcast do?
Zoe’s team at work
Performance analyst: Sent and delivered, message by message
Performance analyst: Read and replied
Performance analyst: Opt-outs, and failed messages with Meta’s reason
Performance analyst: Meta’s cost for the broadcast
904 people read your Diwali offer
KTKalamkari Threads
Hi Priya, our handwoven Kanjivaram silk sarees are here for Diwali, at ₹4,999.
Sat 10:00
1,240
Sent
1,198
Delivered
904
Read
86
Replies
FailedMeta: the number is not on WhatsApp or could not be reached42
Opt-outsTapped Stop promotions9
Meta’s cost₹1,054
3 in 4 people who got the offer read it. A reply opens WhatsApp’s 24-hour window, so Zoe can answer that person with a normal message, on a card for your approval.
Plan the next broadcast
Agents
Make a WhatsApp agent that answers order questions and helps with returns
Zoe’s team at work
Content strategist: The flows and every step, laid out for you
Copywriter: Every message in your voice, with your details
Reviewer: Checked as a test customer
Order help is built and checked
Front deskStarts when: Someone taps your ad or a conversation starter1 step
Where is my orderStarts when: Someone asks about an order4 steps
Return or exchangeStarts when: Someone asks to return or exchange5 steps
When nothing matchesStarts when: Anything else · hands the chat to you2 steps
Draft · not liveYour brand kit filled in
Try it in the test phone as a customer: nothing is sent on WhatsApp and no credits are used. It answers no one until you approve it once.
Try it as a customer
Check my WhatsApp
Check my WhatsApp. Customers say my messages are not arriving.
What Zoe checked
Zoe: Your number’s status, quality rating and limit
Zoe: Each template’s status
Zoe: Your business verification
Zoe: Fixed what was safe to fix, and asked about the rest
Your number is switched off. Here is the fix.
+91 98765 43210Number statusNot switched on
Quality ratingMeta’s rating for this numberHigh
Templates3 approved, none pausedFine
Business verificationVerified
What the check found
Your number isn’t switched on for sending yet.
The fix: set a new two-step PIN and switch the number on. Zoe does it after your approval.
Set a new PIN and switch it on
Zoe’s team on WhatsApp
Your WhatsApp Business, looked after
Templates
Templates written and sent to Meta
Zoe writes each template, submits it to Meta for review and shows its status and quality. If Meta rejects one, you see Meta’s reason, and Zoe edits and resubmits it.
Describe what you need, or start from a ready recipe, and Zoe’s team builds the whole agent: every flow, message and reply. Change any words, test it as a customer, and approve it once.
Sent, delivered, read, failed, replies, opt-outs and Meta’s cost for every broadcast. Pause one at once, then resume it or cancel it for good.
Delivered and read
Replies and opt-outs
Pause at once
Analyst
Reads your numbers, writes your reports
On it
Analystread your Diwali broadcast
Delivered
1,198
Read
904
Replies
86
Opt-outs
9
42 failed. Meta’s reason is shown for each.
Meta’s cost: ₹1,054
3 in 4 people read it
Strategist · plan the next one
Analyst
Reads your numbers, writes your reports
On it
Analystread your Diwali broadcast
Delivered
1,198
Read
904
Replies
86
Opt-outs
9
42 failed. Meta’s reason is shown for each.
Meta’s cost: ₹1,054
Check my WhatsApp
Messages not arriving? Ask Zoe
Say “check my WhatsApp”. Zoe runs every check, shows Meta’s own words and the fix, and repairs what is safe. The rest waits for your yes.
Every check
The fix
New two-step PIN
Quality lead
Checks facts, brand and quality
On it
Quality leadchecked your WhatsApp
+91 98765 43210Meta: “Phone number not registered”Off
Quality ratingMeta’s rating for this numberHigh
Business verificationChecked with MetaVerified
Meta’s own words, and the fix
Zoe · nothing changed yet
Quality lead
Checks facts, brand and quality
On it
Quality leadchecked your WhatsApp
+91 98765 43210Meta: “Phone number not registered”Off
Quality ratingMeta’s rating for this numberHigh
Business verificationChecked with MetaVerified
What Zoe does
What Zoe does on WhatsApp Business
Ask in plain words. Anything Zoe sends or changes waits on a card for your approval.
Your numbers at a glance
Each phone number’s status, quality rating and daily messaging limit, and what your business verification means for those limits.
Templates written for you
Zoe writes a template and submits it to Meta for review. Edit and resubmit one, or delete one, after your approval.
Why Meta rejected a template
See every template’s status and quality, and the reason Meta gave for a rejection. Open any template in full: its blanks, examples and whether it can be edited.
Moving from another provider
Zoe reads the approved templates from your current WhatsApp provider and rewrites them here, one approval card each.
Your customer list
Import your contacts from Excel or CSV, with how each person agreed to hear from you.
Broadcasts, prepared for you
Zoe drafts the broadcast: the message, who gets it, Meta’s cost and when. One approval sends one marketing template to the whole list.
Delivery tracking
Sent, delivered, read, failed, replies, opt-outs and Meta’s cost for every broadcast. Pause one at once, resume it, or cancel it for good.
One customer at a time
Send one approved template to one person, or reply with a normal message inside WhatsApp’s 24-hour window. Each one waits for your approval.
Check my WhatsApp
Messages not arriving? Zoe runs every check, shows Meta’s own words and the fix, and repairs what is safe. A new two-step PIN waits for your yes.
How to link
Link WhatsApp Business through Zoe
For now, WhatsApp Business is linked in Zoe’s chat, not on the Accounts page. Nothing is sent until you approve it.
1
Open Zoe
In ZocialOne, open Zoe and send “I want to link my WhatsApp Business account”.
Zoe
I want to link my WhatsApp Business account
2
Follow Zoe’s steps
Zoe walks you through linking in the chat, one step at a time.
I want to link my WhatsApp Business account
Sure. I’ll walk you through it here, one step at a time.
Have your WhatsApp Business account on Meta ready
3
See your number
Once linked, Zoe shows your number’s status, quality rating, daily limit and business verification.
+91 98765 43210Kalamkari ThreadsConnected
HighQuality
10,000A day
VerifiedBusiness
Before you startYou need a WhatsApp Business account on Meta.You approve every message
Let Zoe look after your WhatsApp Business
Start the free trial, then ask Zoe to link your WhatsApp Business account.
For now, you link it through Zoe, not the Accounts page. Open Zoe and send “I want to link my WhatsApp Business account”. Zoe walks you through it in the chat.
What do I need before I link?
A WhatsApp Business account on Meta. Zoe walks you through the rest.
What can Zoe do with WhatsApp Business?
Zoe shows your numbers’ status, quality rating and daily limit, writes templates and submits them to Meta, imports your customer list from Excel or CSV, prepares broadcasts and tracks them, and checks your WhatsApp when messages are not arriving.
Can Zoe build a WhatsApp agent that answers customers?
Yes. Describe what you need in one sentence, or start from a ready recipe, and Zoe’s team builds the agent: every flow, message and reply. It answers only people who write to you, inside WhatsApp’s 24 hours, and goes live only after you approve it once. See WhatsApp agents for the details.
Will Zoe send messages without asking?
No. Every template, broadcast, message and change waits on an approval card. Nothing is sent until you approve it.
Who pays for WhatsApp messages?
Meta charges for WhatsApp messages, per message. Zoe shows Meta’s cost on the broadcast before you approve it, and the cost again in the results.
What happens if Meta rejects a template?
Zoe shows the reason Meta gave. Zoe can edit the template and resubmit it to Meta after your approval.
Can I bring my templates from another WhatsApp provider?
Yes. Zoe reads the approved templates from your current provider and rewrites them in ZocialOne, each on its own approval card.
My WhatsApp messages are not arriving. What do I do?
Ask Zoe to “check my WhatsApp”. Zoe runs every check, shows Meta’s own words and the fix, and repairs what is safe. When the check offers it, Zoe can set a new two-step PIN and switch your number on, after your approval.