When a new Google review comes inReviews with no reply · checked every 30 minutes
Tells you at once about 2 stars or lowerZoeUp next
A reply drafted for each reviewCommunity managerUp next
You approve the repliesYouUp next
Replies posted on GoogleCommunity managerUp next
3 new reviews
Being made
KKavya
Loved the Weekend Pizza Night. The margherita was perfect!
Draft reply
Thank you, Kavya! So happy you loved the margherita. See you at the next Pizza Night.
RRohan
Great pasta, but a long wait on Saturday.
Draft reply
Thanks for the feedback, Rohan. Glad you liked the pasta, and sorry about the wait. We are fixing our weekend seating.
MMr. SharmaLow rating
Waited 40 minutes for our table.
Draft reply
We are sorry about the wait, Mr. Sharma. Please message us so our manager can make it right.
Zoe’s team on your reviews
Every review gets an answer
Every review
A personal reply for every new review
Every 30 minutes, Zoe checks your Google Business Profile for reviews with no reply and drafts one for each, matched to the rating and to what the person wrote.
Matched to the rating
No copy-paste replies
Checked every 30 minutes
Community manager
Answers comments and messages
On it
Community managerdrafted 2 replies
KKavya
Loved the Weekend Pizza Night. The margherita was perfect!
Draft reply
Thank you, Kavya! So happy you loved the margherita. See you at the next Pizza Night.
RRohan
Great pasta, but a long wait on Saturday.
Draft reply
Thanks for the feedback, Rohan. Glad you liked the pasta, and sorry about the wait. We are fixing our weekend seating.
Replies drafted in your voice
Community manager · Basil Bistro on Google
Community manager
Answers comments and messages
On it
Community managerdrafted 2 replies
KKavya
Loved the Weekend Pizza Night. The margherita was perfect!
Draft reply
Thank you, Kavya! So happy you loved the margherita. See you at the next Pizza Night.
RRohan
Great pasta, but a long wait on Saturday.
Draft reply
Thanks for the feedback, Rohan. Glad you liked the pasta, and sorry about the wait. We are fixing our weekend seating.
Low ratings
A low review reaches you at once
When a review is 2 stars or lower, you get a notice right away: A low review needs you. The draft is a calm apology with an offer to talk privately, never an argument.
A notice at once
A calm, careful draft
Posted after you approve
Zoe
Decides which specialist to ask next and pulls their work together. Zoe leads every team you start from chat.
On it
Zoeflagged a low review
A low review needs you. Zoe has drafted a careful reply.
MMr. SharmaLow rating
Waited 40 minutes for our table.
Careful reply
We are sorry about the wait, Mr. Sharma. Please message us so our manager can make it right.
A low review needs you
Zoe · 2 stars, just now
Zoe
Decides which specialist to ask next and pulls their work together. Zoe leads every team you start from chat.
On it
Zoeflagged a low review
A low review needs you. Zoe has drafted a careful reply.
MMr. SharmaLow rating
Waited 40 minutes for our table.
Careful reply
We are sorry about the wait, Mr. Sharma. Please message us so our manager can make it right.
In your reports
See your reply rate and rating
Reply rate and rating trends appear in your reports. Brands with many locations get a reply drafted for every review, and can spot the branch that needs attention.
Reply rate
Rating trend
Every location
Analyst
Reads your numbers, writes your reports
On it
Analystchecked your reviews this month
LocationRatingRepliedBasil Bistro, Downtown4.7100%Basil Bistro, Riverside4.496%Basil Bistro, Old Town4.182%
Old Town needs attention
Analyst · reply rate 82%
Analyst
Reads your numbers, writes your reports
On it
Analystchecked your reviews this month
LocationRatingRepliedBasil Bistro, Downtown4.7100%Basil Bistro, Riverside4.496%Basil Bistro, Old Town4.182%
Settings you control
The recipe, your way
These are the defaults. Change the steps of the agent any time.
Google Business Profile
Link every location you manage. Zoe drafts replies for each one.
Every 30 minutes
Zoe checks for new reviews with no reply every 30 minutes.
Matched to the rating
Warm thanks for 5 stars, a calm apology and a private follow-up for 1 or 2.
Low rating alerts
A review of 2 stars or lower sends you a notice at once.
You approve each reply
Drafts wait for your yes, and you can edit any of them.
In your reports
Reply rate and rating trends for every location.
The guide
Review replies: the complete guide
How it works, example replies, rules by rating, multi-location tips, a checklist and how to measure success.
What the Recipe Does
When a new review without a reply appears on your linked Google Business Profile, Zoe's Community manager drafts a reply in your voice. Positive reviews get warm thanks with a personal touch. Mixed reviews get appreciation and a note on improvement. Negative reviews get a calm apology and an invitation to continue privately, and you get a notification: "A low review needs you." You see the drafts, approve them, and Zoe posts each reply under its review.
What You Get
Personalized replies, not one template repeated.
Tone matched to the review's rating and content.
Alerts for reviews of 2 stars or lower.
Drafts that wait for your approval before they are posted.
Review reply rates in reports.
How It Works
1Link your Google Business Profile.
2Turn on the recipe: it checks for new reviews without a reply every 30 minutes.
3Zoe drafts replies for each new review, and flags low ratings to you.
4Approve or edit each draft.
5Track: reply rate and rating trends appear in your reports.
Example Replies
5 stars, restaurant: "Thank you, Kavya! So happy you loved the Hyderabadi biryani. See you again soon."
3 stars, salon: "Thanks for the feedback, Rohan. We are glad you liked the haircut and sorry about the wait. We are adjusting our weekend scheduling."
1 star, clinic: "We are sorry to hear about your experience, Mr. Sharma. Please call or message us so our manager can look into this personally." (No medical details discussed publicly.)
Reply Rules by Rating
Rating
Approach
5 stars
Thank, mention specifics, invite back
4 stars
Thank, acknowledge any small issue
3 stars
Appreciate, address the concern
1 to 2 stars
Apologize, take it offline, alert you at once
Best For
Restaurants, clinics, salons, retail stores, hotels and multi-location brands with many Google profiles.
Tips
Mention specific details from the review so replies feel real. Never argue publicly. Do not share private information in replies, especially for healthcare.
Common Mistakes to Avoid
Copy-paste replies for every review.
Defensive replies to criticism.
Ignoring old unanswered reviews; ask Zoe to catch up on them.
For local businesses, Google reviews are often the first impression. People read both reviews and replies. A business that replies thoughtfully to praise and criticism looks trustworthy and cared for. Replies also give you a public way to show how you handle problems, which can reassure future customers more than a perfect rating.
Multi-Location Review Management
Brands with many locations face hundreds of reviews a month. Zoe drafts a reply for each one, and replies can mention the right branch, manager or service. Head office sets one tone for all locations and approves the replies before they are posted. Reports show rating and reply rate, making it easy to spot branches that need attention.
Getting Started Checklist
1Link every Google Business Profile you manage.
2Turn on the recipe.
3Approve each batch of replies, starting with the low ratings Zoe flags.
4Ask Zoe to draft replies for unanswered older reviews.
5Review your rating trend monthly.
Measuring Success
Metric
Target
Reply rate
Close to 100 percent
Reply time
Within a day or two
Average rating
Stable or rising
Negative reviews resolved privately
Rising
Before and After
Before: reviews pile up without replies, and negative ones stay unanswered. After: every review gets a personal reply, and unhappy customers are invited to resolve issues privately.
Writing Replies That Sound Human
Good review replies are short, specific and warm. Thank the person by name, mention one detail they shared and invite them back. For criticism, apologize without excuses and move the conversation to a private channel. Zoe follows these principles and varies wording so no two replies look the same.
Reviews Also Feed Your Content
Zoe can turn your best reviews into testimonial posts and Stories, with the reviewer's permission, so praise works twice.
Show every customer you are listening
Free for 7 days, no card needed. Link your Google Business Profile and turn on Review replies.