DPIIT — Department for Promotion of Industry and Internal Trade, Startup IndiaZocialOne
Startup India offer

Half price for your first year.For DPIIT-recognised startups.

Zoe is your AI social media marketing agent. Zoe researches, designs, writes and schedules across seven platforms. Startup India founders get ZocialOne at half price for the first year, plus ₹2,000 of bonus AI credits and nothing to pay for setup.

Limited to the first 5,000 DPIIT-recognised startups

What Zoe does

Zoe does the marketing while you build.

Give Zoe your website and it learns your brand, plans and makes the month, keeps making posts every morning, reads your competitors’ ads and tells you what to do next. Here is Zoe working for Bluepine Labs, a startup that makes steel bottles. Nothing posts until you approve it.

app.zocialone.ai/zoe
Here is our website, bluepine.in. Learn our brand.

Your brand in a minute

Here is our website, bluepine.in. Learn our brand.

What Zoe read

  • Zoe: Every page of your website
  • Zoe: Your last 40 posts, and when they were read
  • Zoe: Your logo and brand colours
  • Zoe: The brands you compete with
What Zoe learned about Bluepine Labs
BL
Colours
Sells
Trek bottle, 1 LCommute bottle, 750 mlGift sets
Voice
Warm, outdoorsy and plain-spoken, from your last 40 posts
Read most at
8 PM on weekdays, 10 AM on weekends
Competitors
HydrocrestTidewell
Zoe puts these on everything it makes, so you never brief it twice.

Plan next month

A month of posts

Plan and make next month’s posts

Zoe’s team at work

  • Content strategist: Your brand profile
  • Researcher: What is trending in your category
  • Content strategist: The hours your posts are read most
  • Designer: The right format for each platform
Next month: 22 posts, planned and made
Waiting for you
9 Reels7 carousels6 posters
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The first week
Mon · Reel
Tue · Carousel
Thu · Poster
Fri · Reel
Planned around your brand, what is trending in your category and the hours your posts are read most.

Approve the first week

While you sleep

Every morning, make three fresh posts for us

Zoe’s team at work

  • Zoe: Every day at 7 AM, even with the chat closed
  • Designer: In your brand colours and fonts
  • Publisher: Waits for your approval before posting
Three fresh posts
Every day at 7:00 AM
Active
This morningWaiting for your approval
Run history
  • Yesterday3 posts, 2 approved and scheduledOpen
  • 2 days ago3 posts, all approvedOpen
PauseRun now
Zoe makes them while you sleep, in your brand. Nothing posts until you approve it.

Pause it for a week

Competitor ads

What ads is Hydrocrest running?

Zoe’s team at work

  • Competitor analyst: The Meta ad library
  • Competitor analyst: How long each ad has been running
  • Competitor analyst: The message behind their ads
Hydrocrest’s ads right now
  • “The bottle that keeps up with your workout”
    Running since 3 September
  • “Buy two, get 20% off this week”
    Running since 30 August
Their message is gyms and discounts. Nobody is showing bottles on real treks. That story is yours to own.

Write a post that answers them

What to do next

How did this month go, and what should we do next?

Zoe’s team at work

  • Performance analyst: All 7 platforms, post by post
  • Performance analyst: Compared with last month
  • Performance analyst: Opens on your tracked links
This month, and what to do next
Reach
48k
↑ 22% vs last month
Link opens
1.3k
↑ 31% vs last month
New followers
640
↑ 18% vs last month
Do this next month
  1. 1Post two trek Reels a week. Reels brought 71% of your reach.
  2. 2Move weekday posts to 8 PM. They were read twice as much.
  3. 3Turn the launch post into a carousel. It got the most saves.

Send this every Monday

Everything else in ZocialOne

Open any of these to see it working.

What you save

What you get with the offer.

Three benefits, applied the moment your DPIIT recognition is verified.

50% off your first year

Half price on the first annual subscription across Essential, Professional and Business — the equivalent of six months free.

1,000 bonus Zoe AI credits

Worth ₹2,000, on top of whatever your plan already includes. Exclusive to Startup India founders.

Nothing to set up, nothing to pay

No setup fee and no onboarding charge. You pay for the plan and nothing else.

AI Marketing Enablement

You will not be left to figure it out.

Every startup on the programme gets set up properly, not just handed a login.

Your brand profile, built by AI

Zoe studies your business and builds the brand profile Zoe posts from — you do not start from a blank page.

Guided onboarding

A real person walks you through setup and implementation until you are actually live.

A marketing strategy to start from

AI-generated recommendations for what to say, to whom, and how often.

A content calendar, pre-filled

Zoe proposes the month ahead so you are never staring at an empty schedule.

Best-practice guidance

What works on each platform for Indian audiences, and what quietly wastes your budget.

Learning & Capacity Building

Keep learning, every month.

Programme members are invited to everything we run — free, for as long as you are on the programme.

Monthly AI Marketing Masterclass
Founder Marketing Workshops
Live Product Demonstrations
Ask Zoe Q&A Sessions
AI Marketing Best Practices Webinars
Customer Acquisition Workshops

Topics covered

AI marketingContent strategyPersonal brandingSocial media growthCampaign optimisationMarketing analyticsAI productivity
How it works

Four steps, one working day.

01

Apply with your DPIIT number

Fill the form below with your recognition number and the plan you want.

02

We verify your recognition

Our team checks your DPIIT recognition against the Startup India register.

03

You get a 50% off payment link

Once verified, we email you a private payment link at half the annual price.

04

Benefits switch on

Your bonus credits, onboarding and programme access are applied to your account.

Apply now

Claim your Startup India benefit.

We verify your DPIIT recognition manually and email your discounted payment link, usually within one working day.

+91

Found on your Startup India recognition certificate. We will ask for the certificate only if we need it.

Billed once for the first year. Renews at standard pricing. Prices exclude 18% GST, which registered businesses can claim as input tax credit.

Verified manually by our team — no automated rejections.

Programme terms

  • •Open to the first 5,000 DPIIT-recognised startups to enrol during the programme period.
  • •The 50% discount applies to the first annual subscription only. Renewals are at standard pricing.
  • •Benefits are applied once DPIIT recognition has been verified and payment is complete.
  • •One enrolment per DPIIT recognition number.
FAQ

Frequently Asked Questions

Any startup holding a valid DPIIT recognition from the Department for Promotion of Industry and Internal Trade. The programme is capped at the first 5,000 DPIIT-recognised startups to enrol during the programme period.

Your first annual subscription, on the Essential, Professional or Business plan. It works out to roughly six months free. It applies to the first year only — renewals are at standard pricing.

Credits are what Zoe spends generating images and videos for your posts. The 1,000 bonus credits are worth ₹2,000 and sit on top of your plan’s normal monthly allocation, so you can try the heavier AI features without burning through your regular balance.

We verify manually so a real person has looked at it. You will normally hear back within one working day with your discounted payment link.

Not to apply. Your recognition number is enough to get started. If we need to see the certificate during verification, we will email you and ask for it.

Instagram, Facebook, LinkedIn, YouTube, Threads, Pinterest and Google Business Profile — seven platforms from one place.